Rakuten Advertising
About
Japan-headquartered Rakuten Advertising has about 1,800 merchants in FMTC. According to Crunchbase, the company was founded in New York in 1996 as LinkShare. Japan-based Rakuten bought LinkShare in 2005.
Links / Social
FMTC Integration Status
Parsers
MerchantSync
FreshReach®
Product Feed
Adding Your Credentials to FMTC
Link Structures
Last Updated: 01/06/2021
For questions and additional information, please contact the network.
Parameters
Parameter | Purpose |
|---|---|
id= | This is a unique 11-character code that identifies which Publisher a click came from. It is case-sensitive and can be found in any of your links. |
mid= | The ID of the advertiser whose site you are creating a link to. This can be found in the Publisher Dashboard by clicking Programs > My Advertisers and then clicking the advertiser's log and Advertiser Info at left. |
mURL= | The URL where your site visitors will be taken. The special characters in this URL must be URL-encoded. |
ul= | An optional parameter. Signature Publishers use this to track sub-sites and members. |
Values are required for id, mid, and murl. If values are not passed for these parameters, your deep link will direct to an error page.
Some advertisers limit deep linking. We suggest testing your deep links to make sure they go to the intended page. If your deep link is redirected to the advertiser's home page, it means that this advertiser does not allow deep linking to the page in the murl= parameter.
URL Structures
For all links here, across all networks, the "%" is a placeholder, matching 0 or more characters. It's typically the value of a URL parameter, and is also used in "http%://" to indicate that both "http" and "https" are possible.
Examples
http%://click.linksynergy.com/fs-bin/click?id=AFFILIATEID&offerid=% |
http%://click.linksynergy.com/fs-bin/click?id=AFFILIATEID&offerid=%&type=% |
http%://click.linksynergy.com/fs-bin/click?id=AFFILIATEID&offerid=%&type=%&subid=% |
http%://click.linksynergy.com/fs-bin/click?id=AFFILIATEID&subid=%&offerid=%&type=%&tmpid=%&RD_PARM1=http% |
http%://click.linksynergy.com/deeplink?id=AFFILIATEID&mid=%&murl=% |
Additional Resources
Please visit Deep Linking Structure: Creating Tracking Links Outside the Publisher Dashboard – Publisher Help Center (rakutenmarketing.com) for more information.